Brian North

POSTED: 1:35 PM Jun 04 2012   UPDATED: 4:32 PM May 26 2014

Brian was born and raised in upstate New York, in the small town of Hartford, where he grew up on a dairy farm. He played soccer, basketball, and baseball (we were so small we didn't have football) and graduated from Hartford Central School in 1988. Brian graduated from James Madison University in 1992 with honors. He majored in communications with a concentration in broadcasting and a minor in coaching.

Brian's first job in television was at WHSV in Harrisonburg, Va. from 1992-98 as the weekend sports anchor and sports reporter. He won the golden Viddy Award in 1997 for outstanding sports feature. He also anchored and produced the "VMI Sports Magazine" from 1994-98 which aired regionally on HTS and Sportssouth.

Brian was hired at WCTI in September of 1998 as the sports director and he has won the award for best sportscast three times (2005, 2006, 2007). His favorite memories include covering the many high school state championship teams, ACC Tournaments, and Daytona 500's. Brian still get chills thinking about standing on the fringe of the 18th green at Pinehurst in

1999 and watching Payne Stewart hit the putt to win the U.S. Open, and covering the ECU football team's upset up Miami in Raleigh while all of eastern North Carolina was dealing with the floods from Hurricane Floyd.

Brian also covered the Panthers trip to Super Bowl XXXVIII in Houston in

2004 and was also along for the ride when UNC won the 2005 NCAA basketball championship. He has also been to numerous college football bowl games involving teams from the state of North Carolina. One of Brian's toughest days at WCTI was at the 2001 Daytona 500. He was standing on the pit wall when Dale Earnhardt was killed on the final lap of the race.

Brian is proud to bring all the big and little sports moments to the viewers of eastern North Carolina, and he will continue to put forth the great effort to make sure your team and sport gets the coverage it deserves.



Brian's Most Recent Stories

Feb. 12 6 p.m. sports report

NewsChannel 12's Brian North (@BrianNorth4) has NASCAR's Sprint Unlimited, Greg Warren signing an extension with the Steelers, Roy Williams and an honor for former Northside Pinetown star Edrice Adebayo.

Dave Gettleman

Feb. 10 6 p.m. sports report

NewsChannel 12's Brian North (@BrianNorth4) focuses on the Panthers, John Beason retiring, Roy Williams' health and more in our Wednesday 6 p.m. sports report.

Panthers turn focus to returning to Super Bowl next season

Although the Carolina Panthers lost to the Denver Broncos, the team is still focused on making a return trip next season. NewsChannel 12's Brian North (@BrianNorth4) wraps up his coverage of Super Bowl 50 with this report.

Panthers still stinging from loss to Broncos, promise to #keeppounding

Although the Panthers lost to the Broncos in Super Bowl 50, the team promises it will #keeppounding in search of a return trip next season.

Cam Newton wins MVP, Ron Rivera named Coach of Year

The NFL handed out its awards on Saturday with Cam Newton named MVP and Ron Rivera named Coach of the Year.

Panther fans gearing up for Super Bowl 50

It's one day before the Super Bowl and fans from all over, especially Eastern North Carolina, are showing up in San Francisco.

Grenville mayor in San Francisco, talks Panthers

You never know who you'll run into at the Super Bowl. NewsChannel 12's Brian North (@BrianNorth4) caught up with Greenville Mayor Allen Thomas.

2-1-16 Cam Newton

Cam Newton goes into Saturday as favorite to win MVP

Cam Newton went into Saturday as the leader for NFL MVP. NewsChannel 12's Brian North (@BrianNorth4) got the opinion of teammates who agree with that.

Fans come from all around to see Super Bowl 50 ... even Ocracoke Island

NewsChannel 12's Brian North (@BrianNorth4) caught up with some Panthers fans who  made the looooooong journey from Ocracoke Island to see the team in Super bowl 50. But, as they'll tell you, it was well worth the trip.

Players are more than ready to get Super Bowl 50 started

We know the fans are excited about Sunday's game. So are the Panthers themselves. NewsChannel 12's Brian North (@BrianNorth4) has been at the Super Bowl preparations all week and has this report.

Panthers fans arrive, ready to enjoy Super Bowl experience

Fans of the Carolina Panthers are arriving in droves in the San Francisco area. They, like the teams, are ready to get the game started.


Sports Thursday February 4, 11 PM

Thursday's sports features high school basketball, the Panthers and more from NewsChannel 12's Matt Trent (@MCTrent23).

Snoop Dogg pays visit to Panthers Super Bowl media event

You never know who you'll see at the Super Bowl. Snoop Dogg was a "member of the media" during Thursday's event. NewsChannel 12's Brian North (@BrianNorth4) has more on the special visit from San Jose, California.

Panthers want to win Super Bowl for owner as much as themselves

Members of the Panthers want to win the Super Bowl for owner Jerry Richardson. And why not? The man has been an incredible part of the franchise in so many ways. NewsChannel 12's Brian North talked with players about Richardson's impact.

Oher still protecting 'Blind Side' as key to Panthers offensive line

Michael Oher became famous by the movie "The Blind Side." But he's also become quite famous for his talents on the football field, including his work protecting Panthers quarterback Cam Newton. NewsChannel 12's Brian North (@BrianNorth4) spoke with Oher as part of his continuing coverage of Super Bowl 50.

More Panther players speak about 'Keep Pounding' motto

"Keep Pounding" is a phrase that the Panthers have followed for years. NewsChannel 12's Brian North (@BrianNorth4) spoke with more players to see why the phrase is so important.

Players speak of significance of Sam Mills' 'Keep Pounding' speech

NewsChannel 12's Brian North (@BrianNorth4) spoke with more players about the speech Sam Mills gave to the first Panthers Super Bowl team and how it inspires the team today.

Super Bowl 50 logo

'Keep pounding' motto defines Panthers in many ways

NewsChannel 12's Brian North spoke with several members of the Panthers about their motto "keep pounding" and how it's carried the team through the season to the Super Bowl.

Panthers secondary proving to be 'Thieves' on playing field

The Panthers have the second best rated defense in the NFL. Part of that reason is the secondary, nicknamed the "Thieves." NewsChannel 12's Brian North (@BrianNorth4) talked with some of those "thieves."

Jordan Gross, now working radio, talks about playing in first Panthers Super Bowl

Jordan Gross is now a broadcaster for the Panthers radio network. He spoke with NewsChannel 12's Brian North (@BrianNorth4) about playing in the team's first-ever Super Bowl and what players can expect this Sunday.

Panthers radio personality talks about his mistakes, warns team

Eugene Robinson got in some trouble with the law one day before the Falcons played in the Super Bowl. Now a broadcaster with the Panthers, he talked with the team about staying out of trouble. NewsChannel 12's Brian North (@BrianNorth4) has more from San Jose,California.

Panthers coach feels at home during week of Super Bowl

San Jose, California is a familiar place for Panthers coach Ron Rivera to be. NewsChannel 12's Brian North (@BrianNorth4) was there and has more as part of his Super Bowl 50 coverage.

Cam Newton clarifies comments about being Africian-American QB

Cam Newton spoke to the press on Tuesday and clarified his comments made last week about being an African American quarterback. NewsChannel 12's Brian North (@BrianNorth4) was there for it all as his coverage of Super Bowl 50 continues.

With interviews out of the way, Panthers' full focus turns to game prep

The Panthers had the day off but several members still had media obligations to fulfill. NewsChannel 12's Brian North (@BrianNorth4) was there to hear what they had to say as his coverage of Super Bowl 50 continues from San Jose, California.


Panthers survive media event, turn focus back to Super Bowl 50

The Panthers made it past Monday's media event in San Jose. Now it's back to the practice field as preparations continue for Sunday's game with the Broncos.

2-1-16 Super Bowl press day

Super Bowl Opening Night new twist on old media day

Super Bowl Opening Night is what used to be the former media day. But the same interesting stuff still remains.

2-1-16 Brian North's Big Game reports photo

Super Bowl media day spectacle of sights and sounds

The NFL has jazzed up its annual media day, allowing fans to pay to attend and listen to the interviews. But some things, the wacky costumes and "members of the media" haven't changed, as NewsChannel 12's Brian North (@BrianNorth4) explains.

2-1-16 Panthers at media day

Brian North reports on Carolina's media day appearance

The media madness was in full force in San Jose as the Carolina Panthers took to the floor to speak with all kinds of members of the media.

2-1-16 Peyton Manning

Panthers admire, respect Peyton Manning heading into Super Bowl

Broncos quarterback Peyton Manning is both respected and feared. The Panthers know stopping him is one of the keys to winning Super Bowl 50, as NewsChannel 12's Brian North (@BrianNorth4) explains.

2-1-16 Cam Newton

Cam Newton talks about Panthers reaching Super Bowl

NewsChannel 12's Brian North (@BrianNorth4) brings us the second of three Panther reports. This one is about Cam Newton and his impact with getting the team to the Super Bowl.

2-1-16 Panthers preparation

Panthers begin practice, preparations in San Jose for Broncos

With less than a week before Super Bowl 50, NewsChannel 12's Brian North (@BrianNorth4) tells us the Panthers are in San Jose and hard at work.

2-1-16 Brian North morning report

NewsChannel 12's Brian North previews Monday's Big Game prep

With the Panthers and Broncos now in California for Sunday's title game, NewsChannel 12's Brian North (@BrianNorth4) explains what we can expect for both teams on Monday.

Jan. 31 11 p.m. sports report

NewsChannel 12's Matt Trent (@MCTrent23) reports on the Panthers from Brian North (@BrianNorth4), Calvin Johnson's sudden retirement and more.

Brian North reporting from NFL Shop

Another of the experiences fans can enjoy in San Francisco leading up to Super Bowl 50 is the NFL Shop. NewsChannel 12's Brian North (@BrianNorth4) is there and filed this report.

Brian North reporting from NFL Experience

We're one week away from The Big Game between the Broncos and Panthers. NewsChannel 12's Brian North gives us a taste of what the fans in San Francisco are enjoying with the NFL Experience.

Brian North catches up with former WCTI employee in San Francisco

NewsChannel 12's Brian North (@BrianNorth4) caught up with John Schwartz, who is currently livingin San Francisco. Schwartz worked for The Washington Daily News, The Daily Refletor, The Sun Journal and WCTI.

Panthers gearing up for big week ahead

The Panthers are gearing up for what's sure to be a huge week of lights, glamor and (oh yeah) preparation for the big game with the Broncos on Feb. 7. NewsChannel 12's Brian North (@BrianNorth4) is there with them and has this report.

NewsChannel 12's Brian North reports from San Fran one week from big game

NewsChannel 12's Brian North (@BrianNorth4) is in San Francisco a whole week earlier than the other guys as preparations for the title game between the Panthers and Broncos is one week away.

Brian North lands in California for Super Bowl 50 coverage

NewsChannel 12's Brian North (@briannorth4) left Saturday for the Super Bowl and is now in California to begin a week's worth of coverage.

Panthers crush Cardinals, headed to Super Bowl 50

The Carolina Panthers are going to the Super Bowl for the second time in team history.

Jan. 29 6 p.m. sports report

The Panthers' offense, Anthony Wright's thoughts on Cam Newton and the UNC women's basketball coach is suspended are topics of Friday evening's sports report from NewsChannel 12's Matt Trent (@MCTrent23).

Anthony Wright

Thomas Davis talks about broken arm; Anthony Wright donates NFL Golden ball to West Craven;...

Thomas Davis says his swollen broken arm is getting better and he will play in the Super Bowl.  Former West Craven star Anthony Wright donated his NFL Golden Football for being a Super Bowl winning team to his alma mater.  And Havelock's boys beat West Craven 101-66 to stay in first place in the Coastal Conference.

Jan. 28 6 p.m. sports report

NewsChannel 12's Brian North (@briannorth4) covers the Panthers and Broncos for Super Bowl 50 and ECU's win over Temple Wednesday night.

ecu dancing fan

ECU wins on last second shot; NC State and South Central lose home games

ECU picked up its first ever win over Temple with a 64-61 win.  Freshman Kentrell Barkley scored and was fouled with 1.8 seconds to go to give the Pirates their second straight AAC win.  NC State lost at home to Georgia Tech 90-83.   And JH Rose beat rival South Central 54-52 to hand the Falcons their first Eastern Carolina Conference loss of the season.  And the JH Rose ladies stayed undefeated in ECC play by beating the Falcons.

Jan. 27 6 p.m. sports report

NewsChannel 12's Brian North (@BrianNorth4) covers the Panthers, a North Carolina native playing for the Broncos and a special recognition tomorrow via former West Craven High School great Anthony Wright.

Jan. 26 6 p.m. sports report

Tuesday's 6 p.m. sports report covers Panthers coach Ron Rivera and New Bern wrestling coach Tom Marsh.

How much will it cost to have the Super Bowl 50 experience?

Governor Pat McCrory is racking up the winning bets when it comes to the Panthers, and we add up how much it would cost two people from Eastern North Carolina to fly to San Francisco for four days and watch Super Bowl 50.

Jan. 25 6 p.m. sports report