"On September 7th 1963, New
Bern’s new television station
WNBE-TV operating on Channel 12, went on the air Saturday
morning
at 7:45 o’clock with a medium amount of technical
difficulties."
Most of the technical difficulties actually started in 1954
with the filing of the application.

(Sun
Journal, Tuesday, April 25, 1961)
"New Bern’s
new television station, WNBE-TV, will soon be a reality,
says an announcement made by Nathan Frank, of Henderson,
president of the Henderson Broadcasting Corporation and
licensee of the new station. Mr. Frank filed the application
for the station with the Federal communication Commission in
1954. Since the application was filed there have been delays
in getting site approvals for the antenna, says Mr. Frank.
Many hearings and conferences were held during the six years
the application has been on file. The problems had to be
cleared with the Army, Navy, Marine Corps, airlines, pilot
associations, the Federal Aviation Agency, and WRVA-TV,
Richmond, VA.
Originally
Channel 13 was assigned to New Bern. On its own motion in
1958, the Federal Communication commission transferred
Channel 13 to Norfolk in a move to shift channels, and
assigned Channel 12 to New Bern. In making the channel
changes it became necessary to find a new site for the
erection of the antenna that would not hinder the operations
of the vast military installations which dot the extreme
eastern part of North Carolina. The height of the antenna
was the biggest objection. WNBE-TV will operate on the same
channel as WRVA-TV in Richmond. WRVA-TV objected to New
Bern’s operation on the grounds of mileage separation. In a
conference with attorneys for Mr. Frank and WRVA-TV, along
with engineers in Washington on April 11, both WRVA-TV and
WNBE-TV agreed upon certain engineering conditions. In
making the agreement WRVA-TV withdrew all objections
previously attached to Mr. Frank’s application. This removed
the last technical problem encountered by Mr. Frank during
the six years the application has been on file. In
conferences and hearings held by the Air Space
Committee
in Washington, Atlanta and Fort Worth, along with memebers
of the Marine Corps, Navy, Air Force, Army, Federal aviation
agency, Pilots association and airlines concerned, all other
problems had been previously cleared. A full grant for the
construction should be ready within a few weeks, says Mr.
Frank. The new station will be housed in one of the most
modern buildings designed especially for television. It will
have the latest equipment available, says Mr. Frank,
including transmitter for color programs. Mr. Frank is known
to may New Bernians, having lived here 22 years. Mrs. Frank
is the former Margaret Hurst of New Bern. The Franks have
two children, Dr. Claye Frank, executive vice president of
the Henderson Broadcasting Corporation which operates
WHNC-AM and WHNC-FM in Henderson, and Jo Ann Frank, general
manager of the Twin City Broadcasting Corporation which
operated WCNF of Roanoke Rapids-Weldon.
(Sun
Journal, Wednesday, January 30th, 1963) "Work
Underway On Television Station In City" "New Bern’s new
television station, WNBE, is well under construction, says
Nathan Frank of Henderson, president of the Piedmont
Television Corporation which is to be the owner and operator
of the new facility. Foundations of the transmitter building
have been laid and flooring and walls are under
construction. Tower foundation are in the process of being
constructed and should be completed around February 25, at
which time construction of the tower will begin. The tower,
to support the RCA 12-Bay Super Turnstile antenna, is being
manufactured by Stainless, Inc., of North Wales, Pa, under
the direct supervision of its engineering department."
"Target date for ‘On the Air’ will be announced as soon as
possible, Mr. Frank said. Weather factors, he said, must be
taken into consideration, particularly the unexpected storms
that have harassed this section of North Carolina. The most
important construction is being done outdoors with the
erection of the tower and antenna that will rise high above
the Glenburnie property."
(Sun Journal,
Wednesday, July 24th, 1963) "September
First Is Named For New Bern Television" "Fast nearing
completion, New Bern’s new television station is expected to
begin its service to the Greenville – New Bern – Washington
area from its location in the Glenburnie Gardens section of
New Bern on September 1. Radio Corporation of America (RCA)
engineers are now installing the very latest in equipment
produced by their corporation. Included are anchors, the
tower base and other necessary installations for the big
tower which is expected to reach completion in about three
 weeks.
Trained professional personnel has been selected during the
past week in interviews conducted by the Station Manager,
Don L. Pierce, assisted by Pat Arnoux, Program Director for
the station. The new building, it is said, is of the most
modern design to be found anywhere in the South. Interior
decorators and designers are now working under the direction
of Mrs. Margaret Frank in selecting the most complimentary
and attractive color schemes for floor tile, draperies and
accessories. The total investment here will be over a
million dollars and the annual payroll will be over
$400,000, says Mr. Frank. More than 32 new families will be
brought to New Bern when the station begins full operation.
A completely new world of television entertainment is being
promised the people of Eastern North Carolina when the new
station is in operation.
WNBE
is to be a primary affiliate of the American Broadcasting
Company (ABC) television network providing news and
information as well as entertainment. The promise is a
completely new network program schedule with the full
programs going into more than a quarter of a million homes
in the area. When the new television station goes on the air
it will climax ten years of hearings before the Federal
Communications Commission and the Air Space Committee and
the overcoming of many obstacles which have
prevented the earlier erection of the station. All
objections have now been met and WNBE-TV is to become a
reality on September 1." A few months later the air
was alive with the first television signal in the New Bern
area. (Sun Journal, Monday, September 9th, 1963)
"New Bern Television Station In Operation"
"New
Bern’s new television station, WNBE-TV operation on Channel
12, went on the air Saturday morning (Sept. 7th) at 7:45
o’clock with a medium amount of technical difficulties, said
John Stikes, Promotion Director, today.
Shortly
thereafter the television station invited the public to an
Open House and Grand Opening on Sunday, September 23, 1963
from 2-5pm. (Sun Journal, Saturday, September 21, 1963)
"You are invited to join us in our pride for it is your
television station and ours." Reportedly there was
an enormous turnout. (Associated Press, Sunday, September
22, 1963) "(NEW BERN, N.C.)—AN ESTIMATED 23,000 PERSONS
TOOK ADVANTAGE OF YESTERDAY’S OPEN HOUSE TO TOUR THE
FACILITIES OF TELEVISION STATION WNBE-TV IN NEW BERN.
SPECIAL GUESTS OF THE STATION, WHICH WENT ON AIR SEPTEMBER 7TH,
INCLUDED MAYORS OF NEARBY COMMUNITIES, COMMANDING OFFICERS
OF MARINE INSTALLATIONS AT CHERRY POINT AND CAMP LEJEUNE AND
ADJUTANT GENERAL CLAUDE BOWERS OF THE NORTH CAROLINA
NATIONAL GUARD. THE STATION IS OWNED BY PIEDMONT TELEVISION
CORPORATION."
June 15th,
1970 ---- Forms are received back from the FCC
approving to change WNBE's call letters to WCTI that will
reflect the stations new ownership under
Continental
Television
Incorporated.
The next major
development for WCTI was the addition of a new tower .
(Sun Journal, Wednesday, April 15th,
1981) "WCTI
Gets New Tower" "Area television viewers will now receive
improved reception, thanks to a new transmitter just
completed by WCTI
television
in New Bern. WCTI’s new tower went into full-time operation
Monday, according to the station’s Vice-President and
General Manager Bill Jenkins. The station had been
conducting test transmissions from the new tower since April
3rd. About 400,000 area viewers will receive a
sharper signal, due to the new tower, said Jenkins. About
218,000 people will receive WCTI-WCTI for the first time,
including residents in Wilmington, Rocky Mount, Wilson,
Nashville, and this side of Raleigh, he said. The new 2,000
foot tower, located about four miles north of Trenton, will
replace the station’s current 1,000 foot tower, located
about five miles south of the new facility. The new tower,
weighing 1.79 million pounds, employs an RCA tetracoil
antenna with ‘circular polarization and a new more powerful
Harris transmitter,’ according to WCTI officials. The
multi-million-dollar investment was reportedly the product
of over three years of proceedings with the Federal
Communications Commission."
WCTI
would like to thank the Craven Regional Library for the
archive materials used herein. We would also like to thank
Miss Jo Ann Frank for her help with
researching
the station’s history. Miss Frank is the daughter of Mr.
Nathan Frank, original owner of the station. Miss Jo Ann
Frank was also a hostess for "The Early Show" that aired on
WCTI at 9:30am weekdays. (Sun Journal) "Miss Jo Ann Frank,
is the charming and petite emcee of the Early Show, Channel
12, New Bern. She was born in New Bern. Graduating from the
Henderson High School. She studied at Woman’s College at the
University of North Carolina, Greensboro, Wake Forest
College and is a graduate of Richmond professional Institute
of William & Mary College."
"Jo
Ann has a special appeal to the female viewers and supplies
the information that keeps them coming back for more on "The
Early Show" at 9:00am which is aired every day on channel
12, New Bern and features a full length movie selected
especially for the ladies. On Tuesdays and Thursdays at
2:00pm Jo Ann has another show, "Open House." She discusses
with your friends and neighbors, historical sites, doll
making, flower arrangements, dancing, candle making and many
other interesting features."
WCTI is proud of
the history it has in Eastern North Carolina, from our start
in 1963 to today we will, as Mr. Frank said in 1963,
continue "to use the facilities of the new station in the
public interest, convenience and necessity."
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