DMA Stats / Coverage Area

POSTED: 12:56 PM Aug 02 2012   UPDATED: 12:57 PM Aug 02 2012

Market Statistics

TV Households
DMA: 294,550 | TOTAL AREA: 633,130

Total Persons 2+
DMA: 688,000 | TOTAL AREA: 1,495,000

Total Persons 18+
DMA: 529,000 | TOTAL AREA: 1,161,000

Total Persons 18-49
DMA: 304,000 | TOTAL AREA: 655,000

Total Persons 50+
DMA: 225,000 | TOTAL AREA: 506,000

Cable Penetration
DMA: 54%